Kaiser introduces ‘advanced’ colour fading

Turkey-based Kaiser Tekstil presented a new concept designed to create authentic faded effects on coloured clothing at the Kingpins show in Amsterdam last week.

The new Advanced Used Look concept makes it possible to obtain washed down effects, and the coveted whitened fading that indigo delivers on denims but applies here to items dyed with selective reactive dyes from DyStar, including the new Lava Dye OZN. “Up till now, faded effects on colours other than indigo would generally not have a high colour fastness,” says Serdar Demircioglu, Kaiser Tekstil sales and marketing director. The company’s new process, which is patent pending, achieves a colour fastness of 5 for washing, crocking, etc.

In the Advanced Used-Look process, garments are treated in waterless conditions and without hazardous chemicals such as potassium permanganate. It also contributes to saving time and energy, the company says.

“Indigo is by far the biggest part of the market, but brands also need to offer garments in other colours, and in a wide array of fadings. Advanced Used Look offers a sustainable solution for all colours as it does not require water nor harmful bleaching agents,” says Mr Demircioglu.

Source: https://insidedenim.com/News/161343

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